Privacy and protection are very important to us. You, our customer,
are our most important asset. Therefore, the purpose of this
Online Privacy Statement is to inform you about the types of information
we gather online about you when you visit the Photo No-No! Web
site, the ElexTek Web site, (“our Sites”), or others that may
be established by Elex Technologies, Inc., hereafter referred
to as “ElexTek”, in the United
States; how we may use that information;
whether we disclose it to anyone; and the choices you have regarding
our use of; and your ability to correct, that information. The
privacy statements of ElexTek are directed at U.S.
residents. Non-US visitors are subject to the laws that govern
that country in regards to privacy and the collecting of personally
identifiable information (PII).
using our site, you consent to the collection and use of information
as described in this Privacy Statement, which was last updated
on November 25, 2002.
Any changes to our Privacy Statement will be reflected on this
page so that you are always aware of the information we collect
and how we use it.
This Online Privacy Statement may change from time to time, so
please check back periodically.
What information does ElexTek collect?
The information we collect on our Sites generally falls into
the following two categories: Personally Identifiable Information
and Non-Personally Identifiable Information.
Personally Identifiable Information: This refers to information
that lets us know the specifics of who you are. The Personally
Identifiable Information we collect when you use our Site may
include your name, mailing address, phone number, e-mail address,
credit card number, expiration date, login names and passwords.
We request Personally Identifiable Information when you order
a product or service. It will be clear when you are on a part
of our Sites that require personal information, because we will
ask you for it and you will have a choice about how we use that
Non-Personally Identifiable Information: This refers to information
that does not by itself identify a specific individual. The non-personally
identifiable data we collect when you visit our Sites may include
the Uniform Resource Locator ("URL") of visiting our
Sites, which pages you visit on our Sites, which URL you next
go to, which browser you used to come to our Sites, your Internet
Protocol ("IP") address, and any search terms entered
on our Sites. This Statement also contains more information about
We do not connect the Personally Identifiable Information and
Non-Personally Identifiable Information we collect on our Sites.
Why We Collect Your Information
Our primary goals in collecting information are to provide customers
with superior service and to provide all visitors a smooth, efficient,
and personalized experience while using our Sites. For example,
if you purchase products or request information on our Sites,
we use your Personally Identifiable Information to fill your order
or provide the requested information. We use Non-Personally Identifiable
Information on an aggregated basis to analyze customer behavior
to help us understand how visitors use our Sites and to measure
interest in the various pages. We use this information to improve
the content of our Sites, to make our Sites easier to use, and
to customize our advertising.
How We Use Your Information
We gather and use information in a number of ways, including
Surfing: We collect certain Non-Personally
Identifiable Information when you visit our Sites or click on
banner ads for ElexTek products and services. We collect this
information to help run our Sites more efficiently, to gather
broad demographic information, to monitor the level of activity
on our Sites, and to evaluate the effectiveness of our advertising.
Ordering: We collect Personally
Identifiable Information when you purchase ElexTek products and
services. We collect this information to deliver your order, to
obtain payment, and to communicate with you about your order.
Product registration: We collect
Personally Identifiable Information when you register your ElexTek
products online. We keep this information for reference if you
later request customer service and we use the information to personalize
Technical support: We may collect
certain information when you request technical support for your
ElexTek products. This information is necessary to identify your
systems, understand the configuration of the products, diagnose
your questions, and provide solutions.
Contact information: If you contact
us, we may keep a record of your correspondence or comments, including
Personally Identifiable Information, in a file specific to you.
We use this information to help us provide better service in the
event you contact us again.
Sharing Your Information
We do not sell, trade, or rent to others the Personally Identifiable
Information we collect online. Where ElexTek engages third parties
to perform services on our behalf, we will require them to observe
the intent of this Online Privacy Statement.
From time to time, we may be required to provide Personally Identifiable
Information in response to a court order, subpoena, or government
investigation. We also reserve the right to report to law enforcement
agencies any activities that we in good faith believe to be unlawful.
We may release certain Personally Identifiable Information when
we believe that such release is reasonably necessary to enforce
or apply our Terms and Conditions or to protect the rights, property,
and safety of others and ourselves.
ElexTek or its related entities could merge with or be acquired
by another business entity or their respective assets could be
acquired. Should such an acquisition occur, you should expect
that ElexTek would share some or all of your Personally Identifiable
Information to continue serving you and other users of our Site.
ElexTek will not use or share the Personally Identifiable Information
collected on our Sites in ways unrelated to the purpose for which
you provided the information, including those described above,
without providing you a choice whether to permit any such unrelated
You can access, review and/or correct all your personally identifiable
information that we collect online and maintain by following the
procedures described above. We use this procedure to better safeguard
your information. You can correct factual errors in your personally
identifiable information by sending us an email request that credibly
shows error. To protect your privacy and security, we will also
take reasonable steps to verify your identity before granting
access or making corrections.
Accessing and Changing Your Information
ElexTek seeks to ensure that your information
and preferences are accurate and complete. If you have registered
your ElexTek product or created personal profiles online, you may
access and change your information by submitting an electronic
request here. If you change your mind and
wish not to receive further marketing communications from ElexTek,
let us know by submitting your "opt-out" choice here and we will do all we can to
honor your request. All e-mail communications from us, such as
newsletters, tell you how to stop receiving them. Please follow
these instructions if you no longer wish to receive the e-mail
A "cookie" is a small data file transferred by a Web
site to your computer's hard drive. We send cookies when you surf
our Sites, make purchases, or request information. Accepting the
cookies used on our Sites does not give us access to your Personally
Identifiable Information, but we can use the cookies to identify
your computer. The aggregate information collected permits us
to analyze traffic patterns on our Sites. This can enable us over
time to provide you with a better experience on our Sites by improving
the content and making it easier to use. For example, cookies
can keep track of what you have selected to purchase as you continue
to shop and allow you to enter your password only once on pages
where a logon is required.
Most browsers automatically accept cookies, but you can usually
the preferences in your browser. If you turn off cookies, though,
there may be some features of our Sites that will not be available
to you and some Web pages may not display properly. You can find
information on popular browsers and how you can adjust them to
control cookies at the following Web sites:
Microsoft Internet Explorer:
Use of Third Party Media and Research Companies
ElexTek does not run third-party ads on our Sites. ElexTek however
may use third-party media and research companies to place ads
for us on other parties' Web sites. When users view Web pages
where ElexTek ads appear, our online media and research companies
may place cookies on the user's computer. These cookies allow
the companies to recognize the computer when it is used to return
to that site. In this way, our online media and research companies
may compile information about ads viewed and the general content
of the pages where the ads appear. Over time, this information
permits these companies to deliver ads that they believe will
be of most interest to the user and to minimize the repetition
of ads you see. The cookies placed by these companies do not access
or collect any Personally Identifiable Information or enable individual
users to be identified. The data is collected exclusively for
use in ElexTek's marketing and research. ElexTek does not have
access to the cookies that may be placed by the online media and
research companies. If you want to prevent these companies from
sending and reading cookies on your computer, you will need to
visit each company's Web site and request that you be removed
from its system.
Protecting Your Information
ElexTek acknowledges your trust and is committed to protecting
the information you provide us. To prevent unauthorized access,
maintain accuracy, and ensure proper use of information, we have
employed physical, electronic, and managerial processes to safeguard
and secure the information we collect online.
Links to Other Websites
Parts of our Sites contain links to third-party Web sites for
your convenience and information. If you use these links, you
may have to leave our Sites. When you access another Web site,
even one that may contain one of our logos, please understand
that we do not control the content and are not responsible for
the privacy practices of that site. We suggest that you carefully
review the privacy policies of each site you visit. This Online
Privacy Statement does not cover the information practices of
those Web sites linked to our Site. These other sites may send
their own cookies to users, collect data, or solicit personal
Changes to this Policy
If there are changes or additions to the terms of this Online
Privacy Statement, we will post those changes here so that you
will always know what information we collect online, how we use
it, and what choices you have. Please be sure to check this page
before proceeding to use our Sites. Regardless of any changes
we make to our Online Privacy Statement, we will always use your
Personally Identifiable Information in accordance with the version
of the Statement in place at the time you provided your information,
unless you give your express consent for us to do otherwise.
If you have any questions or concerns about
ElexTek's use of your information or about this Online Privacy
Statement, please contact